Well, apologies for the lack of updates. I’ve been really quite busy lately – giving birth. Weighing in at 0lbs 0oz (but with definite potential) I gave birth to a registered legal entity (snowpool) on 16th June 2010 at roughly 12:10pm. It was an easy birth (15 minutes!! – NZ is a fast place to Incorporate), but I suppose it had a 6 year gestation period.
While I am going to finish updating the blog for the rest of the Europe trip *soonish*, I will likely be blogging on the yet-to-be-established blog.snowpool.org.nz – for the winter season.
It’s an exciting time – the hits are beginning to take off, word of mouth is spreading a bit – and while it’s still relatively low hits – the potential is there. Plan is to really push things here this season (and roll out to OZ in 2-3 weeks time) and get it all ready for Canada & the US for November.
Not entirely sure where sleep is going to fit into this. I’m hoping that work will let me go to 3 days a week – just until October. If they don’t… well.. it’s a tricksy one… I am really loving this and I think it can succeed.
For those of you who don’t know what Snowpool is. It’s an idea I came up with about 6 years ago when I didn’t have a car. Conversation between my two friends Darren & Euan and I went something like:
- Me: “It’s silly all these cars driving up to the hills with only one or two people in them. Someone should just throw a website together to get people carpooling. Wouldn’t really be all that hard”
- Euan: “Well, why don’t you just do it then?”
- Me: “Oh, I dunno, I mean .. yeah.. .. no… I dunno”
- Darren: “Just do it.. we’ll help you out, put up posters etc”
- Me: “Hmmm… I dunno.. not sure.. (this part repeats for a while)”
So then I created the website – posters were put up – our friends were told – and that year had maybe 100 rides listed. Next year 200, then 400, then 800… and this year.. who knows.. hoping for lots and lots.
But more than that, it’s just so wonderful to see your own idea come into being. I couldn’t (and can’t) do it without help from *so* many friends: Making logo’s, buying t-shirts, supporting, advice (most needed!) etc. etc, but most of all just being positive and telling other people. Really, if the best marketing is direct friend-to-friend contact – then I couldn’t hope for better friends.
So yeah, the idea was (and is) that you can:
- Save petrol (it is a fossil fuel after all)
- Save the environment (less cars going up)
- Meet new people (already heard about one relationship coming out of it!)
- Save yourself cash
So. it’s a simple idea – but one that works (or seems to). If you’ve got the time – check out the website and let me know what you think. Really aim to make it as simple as possible to use.
But apologies for the lack of blog posts!
susanne
June 18, 2010 at 11:15 pm
great work patrick, sounds like a neat idea. but i´m not sure if i get it as a business ..do u have to buy a tshirt in order to part-take in snowpool?or will it be sponsored by ski resorts?
or is it so clever, you won´t divulge it?
saludos
s
Patrick
June 19, 2010 at 6:00 am
well… check back in 3 weeks on http://www.snowpool.org.nz to see how it’s going to work.
T-shirts are just for fun (and they’re good quality with a nice logo) – not the main potential earner.
Basically the plan is
a) to have fun
b) not to be greedy
c) get free skiing (for me)
d) push a very small number of high quality ads for shops, accommodation and restaurants. But only a maximum of 3 of each of those types per area.
That’s the basic plan. Want to have it ready for OZ in 2-3 weeks time, and ready for the US in November. But… who knows.
Chloe
June 24, 2010 at 6:57 pm
Looks great Patrick! I have been using it for the last two winters and think it is a super idea – good luck with rolling it out to the rest of the world!